What is Dubai chocolate and why was Lindner fired - Google reveals the most popular queries of Germans in 2024

Traditionally, Google sums up the results by the end of the year and tells what interested users from Germany most in 2024.

Leaders among queries

Sports topics came in first place: the term "Fußball-EM" became the record holder for the growth of queries.

"Handball-EM" took second place, and "Franz Beckenbauer" and "Olympiad" also made it into the top 10.

Analysis methodology: Google does not take into account the most popular queries in absolute values, but rather those that showed the greatest growth compared to last year.

Politics and important events

In addition to sports, users were interested in political topics: "Elections to the European Parliament" ("Europawahl") and "US-Elections" ("US-Wahl").

In the "Headlines" section, the term "Traffic Light Coalition" ("Ampel") was in tenth place, which may be due to its collapse at the end of the year.

Famous People

At the top of the ranking was showman Stefan Raab, who returned to television.

He was followed by US presidential candidates Kamala Harris and Donald Trump.

Interest in singer Taylor Swift also peaked thanks to her world tour, which included concerts in Germany.

Questions that interested German users

Among the "why" queries, the following gained popularity:

Politics: "Why was Lindner fired?" ("Warum wurde Lindner entlassen?");
Sports: "Why does Mbappe wear a mask?" ("Warum trägt Mbappé eine Maske?");
Economy: "Why is butter so expensive?" ("Warum ist Butter so teuer?").

Among the "what" queries:

"What is a vote of confidence?" ("Was die Vertrauensfrage?");
"What is Talakhon?" ("Was ist ein Talahon?");
"What is Dubai chocolate?" ("Was ist Dubai-Schokolade?").

Activism and political participation

Among the queries related to protests and activism, "How to become a member of the electoral commission" ("Wahlhelfer werden") stood out in particular. Interest in participating in political life has increased noticeably, which is confirmed by the increase in queries about party membership.

Thus, sporting events, political changes and economic issues in 2024 have become the main topics for Germans in Google searches.

Earlier, we wrote about the main and auxiliary Google search operators.

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